Free shipping is a myth. There are no free freight shipments.
There’s no doubt the ruse of free freight can be very attractive to buyers. Many companies insist on free freight being included in their purchasing agreements and negotiations and will also make large purchases from vendors to qualify for it. There is no such thing as free shipping. Freight is never free. Someone has to pay for it. When sourcing products, having free freight included in the purchasing agreement may feel like a win, but you are paying for the freight cost somewhere else in the cost of the product. Free freight is often used as a psychological selling tool, with the actual freight cost simply factored into the price of the goods you ordered. Some vendors will use this to their advantage and solicit business with the lure of free freight on qualifying bulk orders knowing that companies will place larger than normal orders simply to qualify for it. The problem with placing orders big enough to qualify for free freight is that, in some cases, it requires a company to ...